Hey. This is Jose Victor Castellanos from Recon Media Inc. In this episode today, I’m going to show you how you can create Bing ads from your existing Google AdWords campaign within three minutes. First though, three reasons why you should create Bing ads. One, there’s less competition. Number two, your cost per click is going to be lower, which means your cost per conversion is also going to be lower, and number three, you get traffic, not just from Bing, but also from Yahoo, so your ads run on both Yahoo and on Bing. All right. Let’s go ahead and get right into it and show you exactly how to turn your Google AdWords campaign into Bing ads.
Now I’m going to go ahead and show you the steps on how to import your Google AdWords campaign into Bing ads very simply by following these steps. First, you’re going to go to Bing ads, so secure.bingads.microsoft.com. You can log into your Bing ads account, or you can log into your Microsoft account. If you don’t have an account, you can go and set up an account. Sign up for Bing ads right down here at the bottom.
I’m going to go ahead and sign in with my Microsoft account and we’re going to go ahead and set up the account. Sign up for new Bing ads account. All right, then we’re going to go ahead and completely the information in here. Once you have all the information filled out, you’re going to go ahead and make sure you’re in the right time zone, right currency, correct language and correct country. Then create account.
All right. Then it’s going to tell you, “Congratulations! Now that you have a Bing ads account, let’s get your campaign set up so your ads can go live.”
We’re going to go ahead and import from Google AdWords to make it simple. Sign in to Google. You’re going to have to give it permission … All right, and then it will let you know all the AdWords account information … For this, we’re going to go ahead and just skip billing, but here’s where you would fill out all your billing information.
Just like that, our campaign is now in Bing. Go ahead and make sure to pause this. That’s how you import your Google AdWords campaign into Bing ads.
I hope you enjoyed that video and you learned how to create Bing ads rather quickly. I was able to do it within three minutes and now you should be able to as well.
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